Have you even wondered why you sometimes skimp on restaurant meals or deprive yourself of your usual "model" hobby purchases, and then all of a sudden buy a new leather bag or pair of shoes- just like that?
The urge of splurge can hit quick and fast during unguarded moments and before you know it, the trying-hard-to-be frugal guy is separated with his money quicker than anything have your ever seen. These moments of irrational spending may or may not be major enough to cause deep dents in financial plans, but understanding why they happen- and why they normally do- will help you prevent the next one.
An associate professor at the Sloan School of Management, says in a study that " people's complex behavior toward money defy economic theory".
One of his findings is that we all have personal rules when it comes to spending- rules that we think will keep us out of money trouble. One example would be never to buy an item if it's not on sale. When we don't live by the rules, we feel guilty. That guilt is what he calls a moral tax on consumption, which interferes with the pleasures that we get from buying what we buy.
Marketing take advantage if these findings by offering bundled pricing. A home theater system may have additional high-definition television cables included in the package and a set of speakers, plus a table. The cables and table may not be free, but you will feel better purchasing the entire set.
Credit cards are insidious when people don't understand how they work, because they remove the pain of that moral tax or make it appear that the pain is not there. A separate study has shown that most people who pay with plastic tend to spend more that their budget.
HOW TO FIGHT THE URGE TO SPLURGE
Understanding how or why we spend means we have to look into whether we fall prey to the contrived psychological triggers that marketers cook up to remove rationality in our spending. I recommend to try bringing a notebook with you or using your mobile phone to jot down for a month anything you buy-from gum to spam- and what time you want to buy what. Some triggers you should watch out for are emotional, like:
After all, there's always a reason to spend if want to find that reason. Taking control of your money will not happen by magic; it will require CHOICE.
Step 1: Keyword Research
What keywords do you think your customers would type in to search for your products or services? A keyword can be one word (e.g. “optimization”), but multiple keywords or keyword phrases are usually preferred, because they are more specific and more likely to be what your customers are looking for .
Write down as many as you can think of. Brainstorm with your team. Think of alternative words. Consider geographical phrases if they are important to your customer (e.g. “house cleaning Hornsby”). Also, get some ideas from your competitors’ websites. Try to make a list of 20-30 keyword phrases.
Choose the two keyword phrases you think would be searched for the most. But also remember, the more competition there is for a keyword, the harder it is to achieve top rankings. If you want to rank high in Google for the keyword “insurance”, you have a very long journey ahead. So try your best to select two keyword phrases that are the most relevant to you business but that are not vague nor competitive. It’s a good idea to have 2 or 3 words in each phrase (e.g. “wedding catering services”)
Once you’ve selected your two best keyword phrases the next step shows you how to make some improvements to your home page.
Step 2: Web Copy
Web copy refers to all the words or text on your website. Because content is king in the world of search engines, your keyword phrases need to be placed strategically on your webpage to convince Google that your content is highly relevant to those keywords. The more prominent they are, the better. (Keep in mind that as important as search engines are, customers come first, so make sure your copy also reads well.)
Here’s how you can increase each keyword’s prominence:
• Place your keywords in headings, preferably at the beginning of the heading;
• Include keywords towards the top of the page;
• Bold or italicize keywords where appropriate;
• Instead of having a link to another page that says "Click here to read more ", reword it to include your keywords, e.g. "Read more about our seo copywriting Services".
An important tip is to also include these keywords in your HTML “title tag”. Use your content management system to make these changes yourself, or perhaps ask your web developer to do it if you’re unsure how.
Once you have fine-tuned your home page, consider adding new content, such as detailed descriptions of what you offer, FAQs and informative articles about your products and services. (If you don’t want to write these yourself, they can be located for free on the internet - do a search for “articles directory”).
It’s also good to bear in mind that search engines can only read text, not pictures. Often web developers embed words in images to look better for website visitors or use Flash for animation, but this is a major impediment to search engines.
Step 3: Linking
Each link from another website to your website (not from your website) is considered by search engines as a vote of popularity for your business and will improve your rankings.
But it is the quality, not quantity, of the links that is crucial. The other websites should be relevant to your industry, and preferably highly regarded themselves. Ten quality links count far more than 500 links from arbitrary websites. In the same way your personal business network can have a significant impact on the success of your business, so too the online network you build on the internet.
Brainstorm all the relevant websites that could link to you, such as non-competing companies, and industry bodies and organizations. Write a friendly email to each describing the benefit their visitors would get in knowing about your business, and request them to create a link to your website. Most people will not respond first time round, so a follow-up phone call is usually required.
How do I monitor my results?
Monitor your rankings in Google over the next few months by typing your chosen keywords into the search box, and recording your ranking. Also look at your hosting reports to understand what search terms your visitors are using to find your website.
The above process can be also be repeated for each page of your website. Remember to keep updating your content, and continually increase the number of links to your website.
As you see your rankings climb you should see a corresponding increase in web traffic and a substantial increase in sales inquiries. Be sure to record the source of your customer inquiries, so you can measure the success of your marketing efforts.
Remember, if you measure it, you can improve it.
If you are interested in trying to make money from your blog, you probably want to know how you can best optimize your blog for great search engine results. After all, most people stumble upon blogs when doing a search for something. If you use these optimization tips effectively, it may be your blog more people are drawn to. So, check these tips out and experiment with your own blog. Note what has the best results and stay with it. Change the other things around a bit until you get the results out of them that you want.
Many experts say that the best way to optimize your blog is to keep everything very simple. You can choose one quality content topic and make it your base. Then from there you can use variations of the topic in order to keep everything going. This may seem like a broad and useless tip, but once you get into blogging more and more, you understand how important it is.
Put More Out There
If you are trying to get more of a presence on search engines, be sure that you have something to show. The more content you have, the more likely you are to show up on a search engine. Bigger sites always do better than smaller sites. It is simply a numbers game. Search engines will see your site in a different manner, depending on how much content you have. The more content you have, the more there is a chance there will be that someone will stumble onto your site.
Ask Search Engines for Help
Few people know that you can actually submit your site to search engines. Submit your site’s URL and ask to be put into the index. This can take a while, but if they do list you in the index, you will see a larger increase in traffic. Beware however of a service that asks for money in exchange for getting your sites into search engines. These can be a little misleading at times. There are ways to do this without needing to pay anyone at all.
A great idea for optimization is to identify the most popular keywords. By doing this, you are essentially targeting the keywords that people most often search for. When you do this, you have an edge over the competition. When you know exactly what the people are looking for, you can give them just that. Once you have a list of keywords, simply create articles that use these keywords. By creating these articles, you are putting yourself out there to be found. When someone does a search for those keywords, your blog just might pop up on their screen. Be careful not to use the keyword so much that your article does not make sense however.
If you really want the best optimization, you should update it daily at the least. The more you update it, the more often search engines will index your blog. Therefore, you will want to be sure your blog is always fresh. Adding new information is the best way to update your blog. The more new information you have, the better off you will be! Just be sure that when you do update, it is for a good reason. You should always remember that content can have a purpose, but it should always be quality content. If you compromise content, you are only allowing yourself to strip the creativity from your project. If you are happy with doing that, by all means go ahead. However, as a writer, you will have a certain responsibility to web surfers. Unless you want everything on the web to be useless, do your part!
Use these tips to help optimize your blog and get the most from search engines. The more you post and use these tips, the more results you will see. If you earn your living from the number of clicks your blog or your ads get, this will essentially mean more money for you. You can use all of them or some of them. Experiment with them to see what works best for you and your blog. Put these tips to use and watch your results rise today!
Cyberspace has a NEW marketing tool, even though they've been around for quite some time, yet, ONLY recently have been recognized as a Powerful communication tool for Internet marketers.
If you've been following the latest Internet marketing trends like I have, then you've definitely heard of them.
What's this new marketing tool I'm taking about that every Serious marketer should have in place?
BLOGS! ...(A.K.A. Web-Log).
Now, just for those of you who aren't quite sure what a BLOG is, here's a quick definition:
A BLOG(A.K.A. Web-Log) is basically a journal that is available on the web. The activity of updating(usually on a daily to weekly basis) a blog is called "Blogging" and someone who keeps a Blog is a "Blogger".
There you have it, quick and direct to the point.
I'm going to list three ways that I think are the Best and most Powerful ways to get the most out of your Blog.
So, with that said, let's go to Profit Tactic #1.
Profit Tactic #1. Writing "Articles".
Writing "Articles" are a very Powerful way to profit from your Blog.
There are many reasons why "Articles" are valuable to your Blog, but, for the purpose of this article I'm going to give you the most important part, and that's your "Resource Box" at the end of your article.
Your "Resource Box" is like a classified ad and holds critical information about You, your websites and what you have to offer them after they've read your article.
The links within your "Resource Box" could lead to your own Product or Service you have to offer, or they could lead to a Affiliate Product related to the content of your article.
This is a great way to give them something of "Value", which is the information within the article, and a great way to get them to take action by way of getting them to click on one of the links within your "Resource Box".
That's "Profit Tactic #1".
Profit Tactic #2. Writing "Product Reviews".
Writing "Product Reviews" is a great way to profit from your Blog simply because they allow you to Soft-Sell your potential customer by way of giving them your personal opinion on the product you are recommending and then providing them with a link if they wish to look into it further, instead of throwing a Sales Pitch at them.
Nobody likes to be sold, but, offering them your insight on a Product and/or Service that could help solve the problem they're dealing with is yet another great way to profit from your Blog and make you look like a Hero.
That's "Profit Tactic #2".
Profit Tactic #3. "Text Ad" Programs.
"Text Ad Programs" like Affiliate Power Ads or Google Adsense are yet Another great way to profit from your Blog.
I've listed these two "Text Ad" programs for a reason, One is a Pay-Per-Click(Google Adsense) and shows related ads to the content on that particular webpage and the other one(Affiliate Power Ads) makes You up to $60 to $100 dollars in commissions on a single click.
Here are the links for you to check them out further if you wish.
Google Adsense --
Affiliate Power Ads --
They are both FREE to join and only take you minutes to set-up depending on your experience.
Here's an example of how mine looks if you were to set-up your Blog through Blogger.com -- onedelacrus
The great thing is... they'll be displayed on every page of your Blog when you make a post.
I also provided a link below that shows you How-To set this up "Step-By-Step", making it Easy for you to get started.
Now, I'm sure there are many other ways to $$Profit$$ from your Blog, but these ones in my mind are the most Powerful.
Well... there you have it, "3 POWERFUL Ways To Profit From Your BLOG... Starting TODAY!".
If you haven't started a BLOG, maybe it's time you considered it since NOW you have some incentive.
I truly hope this article helped you realize the $$Profit$$ potential your Blog could have and how you can start incorporating it... Starting TODAY!
At first glance, would you be able to tell the real gold from a fake one?Just like majority of people, you probably won’t be able to tell since both have the same look, unless you have prior knowledge that one is real.
The same thing can be said of failure. In one glance, all failures might look the same because these lead to negative consequences and emotions. It is possible that hidden among these failures is one disguised as a nugget of success.
You have read in many e-zines, articles, and books that failure is a part of success. Failure is often camouflaged as success and acts as a guide towards success. This article emphasizes that failure is inevitable in your trek to accomplishment. In fact, it is the critical ingredient to success.
How do you deal with this critical ingredient? Actually, all failures have the potential to become success stories. It is just a matter of using failure to your advantage. In this case, practice makes perfect. As you encounter more failures, you will learn what works and what does not.
For each failure, you are one step closer to success. This is the reason why you must not give up easily should failure occur. Intense belief in your capabilities motivates you to continue in pursuing what you are after.
You must not be afraid of failure; think of failure as a tool for success. Use failure as a tool in digging your mine of success. “So what if I fail! I may have failed now but that doesn’t mean I am completely abandoning my success goal. More failures? Bring them on! More failures mean more lessons that can be learned.” This is the attitude you must keep in your mind and heart to keep you going for the goal.
What if your resources are all used up? What if you are going bankrupt and accumulating debts? What if your assets are turning into liabilities? This is where your determination and intense belief in yourself come to the picture. If you sincerely believe you are going to make it to the top even if you have to pass through scourges of failure, go for it!
Make the most out of failures and learn from them. Try to keep track of your failures by listing them on a piece of paper. Use this list to find out the different causes of failures, and solutions you have used to overcome them.
Ask yourself: What did I do wrong? How can I do better? Asking difficult questions forces you to maximize the golden learning opportunity present in every failure.
Imagine yourself caught in the middle of a storm. What do you usually do?
When you are in the middle of a storm, you stop whatever you are doing and try to protect what you still have. You wait out the storm in a safe place and wait for the sun to shine. Amidst any turbulence, you must have the confidence that you will survive.
Failure is like a storm. It passes swiftly. It provides the opportunity for you to stop to think why, how, and where you went wrong. The solution you are looking for is the sunshine after the storm. You consolidate your resources, backtrack a little, do some adjustments, and then continue pursuing your objective.
Remember, all failures have the potential to become success stories. It is just a matter of using failure to your advantage. Failures make you wiser and may help you detect that hidden golden nugget of success.
It is my personal opinion that there are two words that are the driving force behind your personally achieving your ultimate outcome and your WHY in Life. These two words are the most powerful words that you can and will ever speak to yourself about any situation - "CAN" and "CAN'T" . CAN" is a word of power; whereas, "CAN'T" is a word of retreat.
You have the power to decide if you wish to ACHIEVE or RETREAT, because when you speak victory words such as "I CAN", you will attain whatever you set out to do regardless of what others are saying to you. There are many famous entrepreneurs in the world such as Ray Kroc, Fred Astaire, Walt Disney and Dick Clark. I can attest to the fact that if you spoke with each of them individually, they would tell you that in the beginning of their journey the majority of people told them ----you CAN'T do that! Fortunately, they disregarded these statements and listened to their inner voice, who said, "Oh yes I CAN!"
The key in life is to realize the most important person who speaks to you every day is you on the inside! You need to review your WHY in Life and see if your are on track toward achieving your WHY, or are you on a detour because someone told you, "You CAN'T do that so stop dreaming and just forget about it!" As a personal mindset builder, you need to speak to your inner person and say to yourself, "Today I will take another productive stride!"
Each morning, I visualize myself winning. My personal outcome for each day is to build a community of people who we can inspire and motivate all of us to make the world a better place in which to live. I have to admit if it was not for my inner person saying, "I CAN do it! YOU CAN do it!" I may not be in the position of success that I am today. Some days it is still difficult, but guess what -- we ARE doing it!
I am personally very proud and appreciative of the people who have stepped up to the plate and made individual contributions of talent and time and when combined have made an empowered team at the MITAC GROUP(PHILIPPINES) - a team that keeps on building each day!
In summary, you need to ask yourself a very honest question, "Am I listening to my victory words from the inside or am letting the outer defeat (loser) words control my outcome in life?".
If you want to contact me, use the following information below. Please keep in mind that I might not answer your email overnight due to the lack of time but I'll make sure that will read them.
On the other hand, you can connect with me via the following social sites:
See ya! Thank you...
First things first, my name is Jason and I’m married to a wonderful wife(Dani) and we're hoping to have a child next year. I’m working hard to become a full time blogger ever since I read about the exciting world of blogging back in October 2007. I have worked as a Full-Time missionary for about 2 years. In June 2003 I was released after 2 years of difficult yet fulfilling years working full time. My experience doing missionary work is a story of itself and maybe I’ll write about it one day.As of the moment, I'm working as a technical support specialist making less than $10 per hour. It is a tough job because providing technical support over the telephone is frustrating. hay... So why blogging? Since I’ve always loved researching all sorts of tips and self-improvement materials I decided to make a blog out of it. Well I hope that gives a good enough description of me. I hope you all enjoy the posts and your comments are always welcome (as long as they aren’t too insulting).
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What if, What if, What if. This question comes at us every day. What if I said this, What if I did that or what if I didn’t. It comes down to decisions. We all have decisions to make every day of our lives. We all make good and bad decisions. That’s life. When you look back on your life you can think of some really great decisions that you made, decisions that have altered the course of your life. You can also remember some really bad ones that have affected you in a negative way.
Life is never static, it’s always changing and opportunities come and go. Doors open and we have to decide whether to step through and seize the opportunity or not. When you are standing in front of that open door of opportunity the question arises “What if?” do I or don’t I. We need to make a decision. How do we make decisions? This depends on our background, education, life experiences and sometimes advice from others.
We don’t know each other, but I would like to give you some advice. Suppose I said that I knew something that could change your life forever for the better. Would you be interested? Suppose I said I knew someone that was showing other people how to acquire something like real estate for free. Suppose you could also learn how to build on your “land” something like a five star hotel. You would also learn how to market your “hotel” and collect rent from guests that pay to stay. Would you be interested?
What am I talking about? It’s called virtual real estate. Your own space on the World Wide Web or Internet if you prefer. If you own a space there it can turn out to be very valuable property.
The most expensive house in the world is a 12 bedroom mansion in London England for which an Indian steel tycoon paid $128 million.
The most valuable web page in history, to date, will probably be thesixmilliondollarpage by Alejandro Saavedra and Robert Kanaat. Now here’s the difference. The tycoon paid $128 million for the house. How much did these two guys pay for the page. Next to nothing. Maybe a couple hundred bucks at the most depending on how they went about it.
I am going to open a door for you that could literally change your life. The only cost is your time and effort. Now you must decide! Ask yourself the following question:-
“What if” I click on this link:
It could make all the difference.
This is the age old question. Funny to think that anything about the internet could be 'age old' but here it is.
Ever since there was an internet for us all to use, people have been trying to profit from it. Many people have succeed, many are still trying.
There are plenty of scams out there promising you instant riches for only $137. The seller of this scam will show you proof that his method works by revealing his bank account. Of course this works for him, he's selling the scam. His bank account is not proof that his ideas will make you rich. It is only proof that he is willing to cheat you out of your money. Why wouldn't he be rich, he is collecting $137 a pop to tell his story.
What is his story? Probably something like, create an ebook, market it and watch the money grow. He will tell you that in order for you to create your ebook, you will need his $97 ebook software program. To market your ebook, you will have to buy his $197 marketing plan. It's as simple as that. Wow, are you rich yet. No, but he sure is!
This is very much like the old mail order scams about stuffing envelopes. How many people fell for that trick? How does that scam work? Well you pay someone $24.95 for their informative booklet on mail order profits. When you get the booklet, you find out that in order for you to make money in mail order, you have to get people to send you $24.95 for your informative booklet on mail order profits. Sound familiar?
The only difference between that old scam and the new internet scams is the price. The idea is the same, it just costs you a lot more to get ripped off online.
So is there really any way for an honest person to make a legitimate income online?
Yes there is!
It won't be overnight and it won't be effortless. It takes time and work to build a business anywhere. Why would the internet be any different? If anyone tries to tell you different they are lying to you. They are just trying to get you to buy their informative booklet, translated = ebook.
If you want to build a business, you will have to be willing to work, research and be patient. Nothing happens instantly and no one is going to hand you the silver tablet with all the answers.
There is a lot of writing that goes into an online business. You have to write website content. You have to write a newsletter or ezine. You have to write articles. If you hate to write, you are looking into the wrong business.
Yes, you will find people who will sell you the special program that will allow you to get rich without any writing. The problem is, how did you find out about that program? The seller wrote a sales letter. Hmm... sounds like writing to me. And remember what we already talked about? There is no super software that will make you rich overnight. If someone were to create such a program, do you think you would be able to buy it for one hundred and thirty seven dollars? Hardly.
Let's stay on track here.
To build an online business, you will have to own a website. To create this website, you will have to research a topic and write about it. You will have to buy a domain name, (this is cheap and you only pay once a year). You will need to find a good hosting company to host your site. This can be pretty inexpensive if you look around. This is a monthly expense that you will have to be able to afford before you even consider building a website.
Once you have your site built and online, your next job will be to let the world know you are there. This is the biggest job there is. It is a never ending task. No one will even know your site exists if you don't work on promoting it. Many people will try to sell you information on marketing too. There is plenty of free information out there all you have to do is look for it.
Finally, once you have your site up and running, you have people coming to your site, you will need a product or products to sell or what was the point? The easiest way to get products is through affiliate programs. These programs will allow you to sell someone else's product and make commission off your sales. You don't have to stock anything, you don't have to collect money and you don't have to deal with shipping.
There are many good companies out there that offer nice commissions on their products. It really doesn't matter what you decide to create your website about. You will find someone selling something that will compliment your site.
So, back to the original question. How can I 'really' make money online? The answer is by working at it. Put your pie in the sky dreams away and start writing.